I think most people have used “wish lists” in some capacity on an e-commerce site. I know I use the Amazon wish list to help me keep track of books I want to read. There are also these large super wishlist sites like WishList.com where you can organize anything you shop for. But nothing (that I know of) where you can just create a simple list, get a permanent URL for your wish, and share it with people.
So that’s what Mike created. It’s dead simple to use. No registration or anything like that. Just create a list, get a link, and share it. Below is a screenshot of my first list with the option to share the list via email, Facebook, or Twitter.
You’ll notice that the eBay ads are related to the items on the list. The eBay and Amazon links are also affiliate links so there’s some potential to make a little money.
The most interesting thing about this site is that it’s the type of thing that could get caught in a “viral loop”. That is, it grows itself by nature because the primary function is to share the site with other people, who will then (in theory) create a list themselves and share it with more people. Rinse and repeat.
We have a simple marketing plan to do a few quick things to try to get the word out. This is a great little side project because if it does make us even a little money there is a lot of room for expansion.
Great work Mike!