Last night Mike sent out the Detailed Image Black Friday newsletter (shown below). There are also some killer deals coming on Cyber Monday. Last year we were a bit rushed but managed to put together some awesome specials and have an amazing weekend. This year we’ve had a lot of time to plan everything out. We surpassed our November 2008 revenue by the second week of November this year, so it’s not a matter of if we’ll improve but a matter of how much we’ll improve by. It’s a good place to be. I’m very excited.
For the next few days my life will consist of a mix of family functions, constantly checking my email for tech questions (weird things inevitably arise when people add like a hundred things to their cart), and going to the warehouse on odd hours to pack orders. It might not be my ideal way to spend Thanksgiving, but it’s still pretty awesome. It’s hectic, but it puts me in a great mood. I get to see how much everyone’s hard work has paid off. It reminds me how thankful I am to have such a great business and great partners.
I’ll definitely post about how it went on Tuesday. Hopefully I’ll have a chance to snap a few more pictures to help visualize our improvements!