July 2015 Archives

In-Depth: Boosting Newsletter Sign-Ups With Our Refer a Friend Program

My partners and I have always discussed the possibility of doing some sort of referral program for Detailed Image. We have a very loyal customer base so it would only be natural to give them the ability to earn free products in exchange for referring their friends. We never could quite formulate the right way to do it, so it always sat on the backburner while we tackled other projects. Then last year I came across an article on the Tim Ferriss blog entitled How… Continue reading

7/28/15

Surviving The Vacation Gauntlet

Summertime at Pure Adapt is a lot like summertime at any other business. Everyone takes a vacation. A lot of people take long weekends. The office is less full. The difference with us and other businesses our size is that someone being gone is actually kind of a big deal. In my experience, large offices barely notice when someone is gone for a week. With us, every single owner and employee has important day-to-day responsibilities that need to be covered. In addition, our part-time employees… Continue reading

7/20/15