November 2007 Archives

Figuring Out How To Be Great

It’s been eight days since I last posted. Normally I try to post every few days, but the combination of Thanksgiving and being busier than normal has led me to procrastinate on this post for a while. Anyway, I’ve found myself thinking a lot lately on how to make Pure Adapt a great company, primarily for two reasons: I’m in the middle of reading Good to Great, and it’s one of the few business books I’ve ever read that actually makes me think (as opposed… Continue reading


Wow – Grooveshark Could Revolutionize the Music Industry

In college, I downloaded music from our school’s network and used Winamp to play my music. I swore I’d never be one of those “fools” who actually paid for music and fell into the iTunes/iPod trap. Then I got an iPod for Christmas one year and realized I should start paying for my music (you know, since it’s legally and morally the right thing to do), so I fell in love with iTunes and to date haven’t looked back. Amazon’s affordable DRM free store is… Continue reading


Music Alerts Facebook Application

Since Music-Alerts caught on last week, my partners and I debated exactly what to do with it. We pretty much concluded what I’d mentioned previously: try to grow the user base by keeping the core application simple, and strategically place affiliate links to buy/download items. Instead of whoring out the site with ads and other content to try to make affiliate sales and force ad clicks, our approach ensures we keep the appeal of the site. As I’ve mentioned previously, the only way this will… Continue reading


Sports Illustrated is Screwing Red Sox Fans

Aside from the business-related ones, I subscribe to only two magazines: Men’s Health and Sports Illustrated. Despite the rise of blogging and up-to-the-second sports updates, SI has been able to adjust their philosophy and remain a must read every week for any sports fan. The photography by the best photographers in the world is jaw-dropping, and the writing by the best writers in the industry reads more like a bunch of sports novels and less like a news magazine. However, I’m pretty disappointed in how… Continue reading


Give One. Get One. Change a Child’s Life

Last night I set the alarm for 5:50 AM and this morning I forced myself out of bed prior to 7 AM for the first time in recent memory. Why? Because today – at 6 AM Eastern Time – OLPC (One Laptop Per Child) started their Give One, Get One program. The mission of One Laptop Per Child (OLPC) is to empower the children of developing countries to learn by providing one connected laptop to every school-age child. In order to accomplish our goal, we… Continue reading


Free Rice – One of the Best Ideas Ever

Yesterday my business partner Mike sent me a link to FreeRice, a site that teaches you vocabulary….and for every question you get right donates 10 grains of rice to hungry communities help accomplish their mission of ending world hunger. How freaking awesome is that? You don’t have to pay anything to donate, and you can actually learn something by playing their vocab game! Absolutely amazing! It works because of the large sponsors: Time Magazine, Apple, Office Depot, Toshiba, etc. Their ads are shown along the… Continue reading


Partners…How do you Know?

Since forming Pure Adapt and having a relatively successful first year, I have gotten a lot of partnership questions from people.  Sometimes it’s from friends, sometimes it’s from family, but usually it’s from fellow business owners.  I guess it’s kind of unique that four guys who have known each other since elementary school form a company and it actually works, and because of that people are interested in the social dynamic that we have. How do I know if I need a partner? I almost… Continue reading


Music Alerts is bLoWiNg uP!!!

OK, so I know I’ve been posting a lot about Music-Alerts. I was intending on writing a post today about how this has been a really up and down week. A lot of great stuff has happened, and a lot of frustrating stuff that makes me want to run full speed into a wall has happened too. It really has been one of those weeks where you drain yourself by running through the entire gamut of human emotions. Instead, I’m posting about Music-Alerts. After my… Continue reading


Should You Hire Your Friends and Family?

The best answer I can come up with to that question is: it depends.  I know a lot of people who swear by never hiring people they know.  Those are the same people who also say they’ll never date a colleague, or never mix any form of business and pleasure.  Those things all sound noble, but they’re just blanket statements that don’t hold up in the real world. How many companies do you hear about that are founded by two brothers, or two sisters, or… Continue reading


One-Hour Marketing Challenge a Success + New Music-Alerts Feature

I wasn’t really sure how my one hour of marketing Music Alerts would pan out.  Turns out it went well…really well.  The StumbleUpon traffic has been nice, but it was those 10 or so emails that I sent that got the viral bug started.  Blogs like Emily Chang’s eHub, KillerStartups, and even a popular Italian tech blog gave it good reviews, and the site went from about 30 visitors a and 1 feed created per day, to over 500 visitors and over 50 feeds created… Continue reading