New Blog Design

I’ve been intending to do a re-design and upgrade for a while, but finally just got around to it the past few weeks after Detailed Image launched.  If you’re reading in a feed reader, this might be the one post where you’ll get something from clicking through and actually reading it on the site.  In no particular order, here’s what’s been changed:

  • A more modern design.  Special thanks to Phil Thompson, who developed the Dylan theme that I started with and then customized to my liking.  It saved me a ton of time.
  • Excerpts on the homepage, full posts only on the permanent link post page.  I did this because I wanted a wider space for writing and sharing photos.  You’ll notice that the sidebar is gone on the post pages, leaving a whole lot of space.
  • Updated Time Line, which dates back to 2005.   A great way to catch up on the blog and our journey as a company.
  • Threaded comments to make replying more natural.
  • Gravatar (globally recognized avatar) support to show avatars in the comments.
  • Google Custom Search on the sidebar. I never used the WordPress search box because the results were horrible.  I always just did a Google site search when I needed to find an old post to link to.  Figured others had the same problem.  Search is key when trying to sort through 500+ posts.
  • Less posts, more quality. This is probably the biggest change.  I’m going to aim for one really good post per week.  By that I mean I want to bring up an important topic related to young entrepreneurship or web business and go a bit more in depth than I generally do right now.  I’ll do my best to tie it back into our business experience and hopefully ask questions that spur conversation in the comments.  Otherwise, I’ll still post quick business updates and do posts like book reviews sporadically that won’t count towards the one article per week.  I’m thinking of something like 6-8 posts per month as opposed to the 10 – 15 pace I’ve been on in the past.
  • Greater emphasis on Twitter, which I plan on using more for sharing links and thoughts that don’t quite warrant a blog post.  You’ll notice my latest tweet is prominently displayed on the top of the sidebar.

As always, feedback and suggestions are welcomed.

7 comments on New Blog Design

  1. Oke says:

    I like your new design. I have grown to understand that keeping it simple is the best design. The content is everything. I am also working out a better or should I say quality of post. The post may be longer, but I feel it will be better for whoever is reading my post.

    I can’t wait to read your in depth articles. Keep them coming.

    • Adam McFarland says:

      Thanks Oke. I definitely tried to keep it simple, which is why I love the Dylan theme I linked to. It’s the best simple & modern theme I’ve seen, a great starting point for any blog design.

      I’m looking forward to being a little more in-depth. That isn’t to say that every post will be longer, but I’ll definitely be putting a little more time into my researching and editing.

      Plus I’ll still try to do the spontaneous post from time to time. Those are always fun, but very hit or miss with the reads and comments.

  2. Adnan says:

    I like the new design Adam; it’s simple, clean and focuses on the content which I guess in a weblog is the most important element.

    I’m kind of sad that you won’t be updating as much though. Even though I don’t comment as much as I’d like, I’m an avid reader/follower and read every single one of your posts – I find it helpful to read about the day-to-day emotions/problems/moments of inspiration that a young, startup entrepreneur faces, and I really feel I can relate to your journey and will hopefully experience a similar journey with a company of my own.

    I guess what I’m trying to say is…feel free to keep giving us spontaneous posts. It adds character to the website, and gives us an insight into your world. And it’s what makes a great blog like yours, a great blog.

    • Adam McFarland says:

      Thanks Adnan. I’m glad you enjoy the spontaneous posts. Whenever I get the urge I’ll probably still post those types of posts. They are hard to resist 🙂

      We’ll see how it goes. My goal was to take a little pressure off of myself. Sometimes I’ll think “I have to do a blog post today” after 3 or 4 days pass without a post. That’s when I think I write the worst posts. I’m going to try to keep it on both ends of the spectrum: very well planned posts and mix in some totally spontaneous ones.

  3. Tim says:

    I dig the new look! Keep on kicking ass and taking names 🙂

  4. Rob says:

    not so much a fan I’m afraid – looks much more generic, cold and bland than before. Also, because of the way the comments are spaced out the pages end up being much longer to scroll down.

  5. Adam Holland says:

    Sorry Mac – I’m with Rob on this one… Believe me, I like minimalistic, but it’s WAY to bland.

    Also, people’s eyes don’t get strained as much (ie they’ll stay on your site longer) if they read content in COLUMNS..

    Having your post pages around 800 pixels wide makes your reader want to SKIM rather than READ. Just a suggestion.

    Catcha later bro!

    Adam H

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