My (sort of) Interview with Gary Vaynerchuk

Somewhat frequently I get emails from book publishers wondering if I’d be interested in reading and reviewing their new book on my blog.  Not all of the book reviews I write happen that way, but a lot do.  Lately I’ve sort of backed off agreeing to them.  I don’t get all that much time to read, so when I do I like to read the book of my choice at my own pace, regardless of topic or length, without the pressure of having to finish it by a specific date.

But when I was contacted by a representative of Gary Vaynerchuk I had to think long and hard.  For those of you who don’t know who Gary is, he has quite a bio.  He took his family online wine business, Wine Library, from approximately $3 million in sales to $60 million.  Then he launched Wine Library TV, the business exploded, and has become an internet celebrity.  He has like a million followers on Twitter…literally. If you have the time to watch it, the keynote he gave at Big Omaha 2009 was awesome.

His new book Crush It!: Why NOW Is the Time to Cash In on Your Passion comes out today.  And while I would like to read and review the book, the realist in me knows that right now I have about 15 minutes every night to read and it’ll probably take me a while to get to the book.  After some thought, I decided to ask the publicist if he’d put together a video (he’s a video nut) specifically for this blog and the people who read it.  He’s a very successful young entrepreneur.  I knew I’d learn a lot more from having him answer some specific questions. And I thought you guys would get more out of it than just a typical book review.

He agreed.  Below are his answers to a few of my questions.  I asked a ton of questions, many of which aren’t included in the video due to Gary’s understandable time constraints.  In  particular, I asked him some in depth questions about chargebacks and his business, which he didn’t answer because it probably would have taken an hour. Enjoy!

16 comments on My (sort of) Interview with Gary Vaynerchuk

  1. Oke says:

    It was cool that you got some questions answered. Not to be too forward, but is it possible to get that book from you. I will read it and review it for you.

    I’m at the next step of my passion and actually have my first photography gig next month. Things are starting slowly, but will see where I’m at at the end of the year.

    • Adam McFarland says:

      Oke – that’s awesome, congrats on the photo gig! Can’t wait to hear more about how things are progressing. Unfortunately I didn’t ask them to send the book since I knew I wouldn’t read it. However, you gave me a good idea for the future – I should email my partners and people like you to see if they’d be interested in reviewing the book if I don’t think I’ll be able to get to it…

  2. TIm says:

    Very interesting, Gary seems like a long lost cousin of mine! We clearly have similar backgrounds and views on business and life, when time allows I’ll check out his book.

    • Adam McFarland says:

      Tim – he is very similar to you, taking over his family business at a young age. Definitely watch that keynote he gave in Omaha, really really good stuff.

  3. nethy says:


    Interesting. Maybe you’re on to a good idea. Is there any way to video interview people remotely? If so, that could be a good way to deal with book review requests. An interesting new way of doing things for you. An audience for them. A cost of about half an hour a piece.

    • Adam McFarland says:

      Nethy – just did some quick Googling and it doesn’t seem all that common (which surprises me), but there is software out there like this that records Skype video that would probably do the trick. You could also use a screen capture tool, although I’m not sure how good that would come out. I’ll keep it in mind for the future 🙂

      • TIm says:

        You could also do a video chat IM and just use Jing to record the entire event as seen on your computer. Jing makes it VERY easy to get captured screen video/audio and export to youtube.

        • Adam McFarland says:

          Cool Tim – never heard of Jing before. Just took a look at the site, seems like it would also do the job.

  4. Josh Turner says:

    Great stuff man. Thanks again.

  5. Oke says:


    I’ve been on the same book for the past 2 months. I haven’t read much in the past couple of months and not even mad at myself. We go through stretches where we would read everything in sight; however, life takes over and we have to fit reading in where ever we can.

    • Adam McFarland says:

      I’m definitely with you Oke. Sometimes I just don’t have the time to read. Other times I don’t feel like reading a book and would rather do other things. And then there are other times where I go on kicks where I love a book or books and can’t stop reading. I’ve learned to just take it as it comes and not force myself to read when it’s not what I want to do.

  6. John says:

    I picked up a copy of Gary’s book on Sunday night. It was a great & quick read.(142 pages) I was unable to put it down, until I finished.

  7. TIm says:

    I just finished it, like John said it was a quick read, I finished it in about 3 hours throughout the day today. Overall I really liked it, I typically don’t care for short books like this, but unlike many business/entrepreneur books I’ve read this never drags, you really do want to keep reading it. The concepts are great, the organization is strong and the message is very relevant in the modern market place. Due to the length of the book I see no reason not to read it, if there is even one new idea or lesson learned it’s time well spent – if you’ve been in business for under 5 years, are not social media savvy or not happy with how your business is performing you really should make the investment in yourself and read it.

  8. […] and through all of our sites. Example – I have a direct link to Gary Vaynerchuk because I sort of interviewed him. If I went to a conference, I might be able to speak to him…or maybe not. But now I can sure […]

Comments are closed for this post.