One thing I think we do really well is get more done with less. Less time. Less experience. Less money. Less room for error. What we have “less” of has changed over time. Sometimes it even changes from project to project. What hasn’t changed is our ability to consistently make the most of what we have. It’s one of the reasons that we have steadily grown as a company over 5+ years.
It’s hard to know exactly why or how we’re able to do more with less. If I had to guess, the two most important factors would be our universally relentless work ethic and our data driven decision making. Sometimes success is just as simple as trying something, interpreting the results, using that analysis to try something slightly better the next time….and then doing that over and over again until you’re happy with the outcome.
There’s plenty that we’re weak at as a company, but if you want to look at why we succeed more often than we fail, I’d say that’s a good place to start.